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Blue Ocean Strategy? What the @#$% Is That?

–> There is a book called “Blue Ocean Strategy” that talks about uncontested market space and making the competition irrelevant. Here is the main concept: if you market in a specific niche or market like the others do in that same market or niche, then you’re doing what’s called Red Ocean marketing. This means that [...]

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Business Networking – Follow Up Is Not Stalking!

–> What is the most important thing, in my opinion, you can do in sales and marketing? Follow up!! I’ll say it again, Follow Up! Somewhere, somehow, sometime, you will get a lead for your business. It may be through the many different advertisements you put out or through your networking. It may be through [...]

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I’d Rather Die Than Give A Speech

My wife Sara's popularity is growing on the speaking circuit. She talks mainly about business networking and associated topics. I must say that this is a GREAT WAY to become perceived as an authority on your area of expertise. And, as an added bonus, it puts you in touch with many more people at one [...]

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After 2064 Years, What Have We Learned?

"The budget should be balanced, the Treasury should be refilled, public debt  should be reduced, the arrogance of officialdom should be tempered and controlled, and the assistance to foreign lands should be curtailed lest Rome become bankrupt. People must again learn to work, instead of living on public assistance." Sound familiar? Who wrote this, do [...]

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Oh, My Aching Back!

This past weekend, after being inspired by seeing all the wildflowers on our way to and from Austin, Texas, Sara and I went to Lowes and bought a butt load of plants and flowers and stuff to replace what we lost in the freeze this winter. I just finished my second day in a row [...]

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